Dr. Joe Kim is an Associate Professor in Psychology, Neuroscience & Behaviour at McMaster University. He coordinates the innovative MacIntroPsych program (macintropsych.com), directs the Education and Cognition Lab (edcog.ca) and organizes the annual McMaster Symposium on Education & Cognition (edcog.mcmaster.ca). His research interests include multimedia learning principles and evidence-based approaches to education and training.