Dr. Joe Kim, Dr. Barb Fenesi & Paulina Rzeczkowska

Dr. Joe Kim is an Associate Professor in Psychology, Neuroscience & Behaviour at McMaster University. He coordinates the innovative MacIntroPsych program (macintropsych.com), directs the Education and Cognition Lab (edcog.ca) and organizes the annual McMaster Symposium on Education & Cognition (edcog.mcmaster.ca). His research interests include multimedia learning principles and evidence-based approaches to education and training. Follow him on Twitter @ProfJoeKim



Dr.Barbara Fenesi has extensive experience in multimedia design research and has published widely in education and cognition. Currently, she is an Assistant Professor in the Faculty of Education at Western University. She applies her background in cognitive psychology to better understand factors that promote brain and body health and uncover evidence-based strategies that promote memory and learning across the lifespan.




Paulina Rzeczkowska is a digital media specialist with over 10 years of experience in digital image creation and its implementation for effective visual communication, particularly in multimedia presentations. She has a unique interdisciplinary background in neuroscience (Master of Science) and commercial photography that she’s applied to photo, video, web design, eLearning, and presentation consulting projects. She was a key member of the development team for the pioneering online web modules used in the MacIntroPsych program and continues her role as a course developer for McMaster University’s online undergraduate science courses. Her approach to design is analytical, fuelled by the challenge to improve upon current norms with evidence-based strategies, while incorporating her artistic creativity. In effect, Paulina creates aesthetically salient, functional designs that are informed by science.




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